1. The waiver or reduction of the fee shall accord with sound management practices for municipal facilities of like character. It shall fulfill a declared objective furthering a departmental purpose such as acquainting the public with the facility or the service provided by the department, thereby establishing or broadening public usage; reaching out to people who would not otherwise make use of the facility; or securing advertising, services or other benefits from a sponsor or those attending.

2. The promotion and the fee waiver or reduction shall appear appropriate to the city’s facility. It should avoid the appearance of a city endorsement or approval of a private product, service, or activity; the use of public facilities for electoral purposes prohibited by RCW 42.17A.555; or the granting of special privileges to a particular portion of the populace.

3. The promotion and attendance under the waiver or lower charge shall respect the use and enjoyment of the facility by people paying the established fee. In addition, those attending under the promotion should have an opportunity to use and enjoy the facility, without overcrowding.

4. Waivers or reduced fees shall be treated as special or extraordinary occurrences. Their frequency and extent, in aggregate, shall not have the effect of subverting the established fee schedule through a multiplicity of special rates or by inducing the public to anticipate and defer usage of a facility in order to take advantage of recurrent promotions.

5. The opportunity to sponsor an arrangement shall be made available to individuals, associations, and businesses, similarly situated, on an equal basis, in accord with and subject to the department’s policies and procedures.